GOT DOUGH
SOLDO
We feel pizza is as beautiful as it is delicious from whatever your preferred topping, down to the finest grain of flour. So that was our intention when it came to capturing the art of pizza making for the Soldo promotional video.
Working in a blackout studio with high contrast light at 90 frames per second, meant every grain of flour really was captured. Ooo the drama. We filmed a series of shoots across 4 days in 2 different studios which resulted in the ‘Dough Stories.’ Alongside colourful characters, each studio came with its technical challenges from water dripping from the ceiling onto our equipment, to someone hammering a fridge outside whilst we were trying to record sound… but its these challenges that make the day more memorable right?
As you can see in the BTS photographs, we also came across some interesting props laying around! Overall, the contents of the shoots were stress-free due to the experience of the dough master which allowed us to creatively experiment with some extremely technical dough skills.Although the location had leaks and there was a lot of background noise for the Dough Stories interviews, we had a lot of fun with the team meeting the clients kneads, alongside throwing pizza around all day!
Season 1
Soldo, 11:FS, Seedrs, Charlie HR, HANX and more. Season 1 of Dough Stories is 5 stellar episodes focused on spending and raising from some of the UK’s top founders. This season will make you rethink everything you have ever known about the entrepreneur life while also making you slightly hungry. Our founders swap unfiltered stories over slices of hot (sometimes cold) pizza.
Season 2
Brexit & Nuts, Wine & Breast Pumps, Gender & Mental Health and more, Season 2 of Dough Stories brings together an even more diverse collection of founders, to share their experience raising and spending money to grow their game changing businesses. There’s more pizza, more laughs and more learnings as we get even more candid about how founders manage that dough.
